where the rubber meets the road


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where the rubber meets the road

Fig. at the point in a process where there are challenges, issues, or problems. Now we have spelled out the main area of dissent. This is where the rubber meets the road.
See also: meet, road, rubber

where the rubber meets the road

Where the practical reality or crucial test is: "The sales effort is where the rubber meets the road in every competitive business" (Brian Tracy).
See also: meet, road, rubber
References in periodicals archive ?
The Mobile Service Office Program, where the rubber meets the road for DAV service across the nation, is getting better and larger.
One can talk ad nauseam about green, but where the rubber meets the road is at the operational level," says Fernando.
So your potential reader is now standing there with your card in his hand and that, my friend, is where the rubber meets the road.
This is where the rubber meets the road," he said of providing efficient services.
A new set of opportunities awaits those informed primary care clinicians positioned where the rubber meets the road.
Staying on top of where the rubber meets the road is only one aspect of the expertise provided by Frigo Group Logistics.
It's a fascinating look at democracy where the rubber meets the road -- a look at the election process like we have never seen it before.
This is where the rubber meets the road and the systems are tested to meet performance requirements as well as interactions between other systems in all modes of operation.
As a veteran school board member, I can report that most of your suggestions are where the rubber meets the road.
The taming of the Queue III--wait time measurement, monitoring and management: where the rubber meets the road.
The dinner table is where the rubber meets the road, and if you're not at the table, you don't mean too much to people.
If I were using the design, I would beef up the action planning section since that's where the rubber meets the road.
Retail pharmacy is where the rubber meets the road in providing drug benefits," asserted Fong.
That is where the rubber meets the road, if you will, because nobody wants to go overseas to audit a facility because it is expensive.
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