To view the update on Mobile Viewable
Impression Measurement, please visit: http://www.
For more information on Vartech's complete line of CrystalVue series sunlight viewable
monitors, please visit the CrystalVue series sunlight readable monitors at www.
13): Emphasizes the need for consistency in when the viewable
impression count should occur when other Ad Verification functions (such as consideration of site contextual issues, geographic targeting, or other criteria) are also applied.
Smaller campaigns of less than 100,000 viewable
impressions tended to show greater variability in comparative results.
Genesis Media is in a unique position to serve video ads that are not only highly viewable
, but harness attention by connecting relevant ads with engaged consumers.
NEW YORK, May 22, 2015 /PRNewswire/ -- Mediaocean, the leading software platform provider for the advertising world, and Moat, a leading MRC Accredited Analytics company, today announced that Moat MRC Accredited Viewable
tracked impressions, along with other Moat Attention Metrics such as Moat's "human" signal, will be able to be transacted as a cost method in Mediaocean's Prisma platform.
The new product leverages Moat's core analytics expertise to deliver an innovative solution for brand advertisers and publishers to better understand and address the impact of non-human traffic C and most importantly, isolate viewable
impressions that are more definitively delivered to humans C in other words "human and viewable
Thin-frame design allows more viewable
image and less of the monitor bezel, while freeing up more horizontal and vertical desktop space for multiple-monitor applications
Now publishers can benefit from the transition to the Viewable
Impression metric and materially increase their viewable
inventory without any changes to their existing website," Says Nikolai Mentchoukov, LIQWID CEO.
Where conventional LCD displays fail to deliver clear, visible pictures under bright conditions, the AZ-2 LCD is equipped with innovative Semi-Transmissive LCD technology, making the monitor viewable
even in bright sunlight at the beach or on the slopes.
Today's announcement by Sharethrough to sell inventory on 100% viewable
impressions is another example of their continued leadership around transparency and trust.
As an AutoCAD plug-in, Net-It CAD converts AutoCAD 2D design files to content sealed format (CSF) files, viewable
by IGC products.
While the industry has recognized the need to shift away from served impressions to a metric that provides more meaning in the digital landscape, we are now faced with the challenge of raising awareness and encouraging adoption of the new viewable
impression guidelines," said Duke Fanelli, representative of 3MS and EVP & CMO of the Association of National Advertisers.
The presentations created using this software are viewable
over the intranet or internet and can be exported to CD-ROM or DVD-ROM, increasing applications for distribution potential.
Impression Measurement Guidelines Draft and Advises Gating Period Remain in Place for Viewable
Video Ads through June 30, 2014