turn (something) on its ear

turn (something) on its ear

To innovate or alter something, such as a field or activity, in an unexpected or unprecedented way. He has turned fine dining in this town on its ear with three words: hot dog soup. This next debate could turn the entire campaign on its ear.
See also: ear, on, turn
Farlex Dictionary of Idioms. © 2015 Farlex, Inc, all rights reserved.
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