true-blue


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true-blue

Loyal and steadfast. Her true-blue fans have continued to support her, even during this scandal.

true blue

Loyal, faithful, as in You can count on her support; she's true blue. This expression alludes to the idea of blue being the color of constancy, but the exact allusion is disputed. One theory holds it alludes to the unchanging blue sky, another to the fastness of a blue dye that will not run. Blue has been the identifying color of various factions in history. In the mid-1600s the Scottish Covenanters, who pledged to uphold Presbyterianism, were called true blue (as opposed to red, the color of the royalists). In the 1800s the same term came to mean "staunchly Tory," and in America, "politically sound."
See also: blue, true

true blue

genuine.
The sense of someone being true blue may derive from the idea of someone being genuinely aristocratic, or having ‘blue blood’. In recent times, the term true blue has become particularly associated with loyal supporters of the British Conservative party.
See also: blue, true
References in periodicals archive ?
Not surprisingly, the True-Blue Greens lead the way in purchasing green products: More than half of them have bought a product directly because of advertising or labeling stressing the environmental benefits.
There is, of course, a significant degree of overlap among these groups--and with the True-Blue and Greenback Greens as well.
The risk of such a backlash is most pronounced among True-Blue Green consumers, more than half of whom pay attention to corporate environmental records.
Their commitment to environmental consumerism is clearly demonstrated by the number of pro-environmental activities the typical True-Blue Green engages in.
This perspective ranks first on the list of reasons given for not doing more, according to the total public and to the True-Blue Greens, the Sprouts, and the Basic Browns alike.
These are further characterized according to 17 Value Portraits: For ages 45-61, Status Seekers, Anxious Achievers, Woeful Worriers II, Intense Individualists II, Happy Helpers, Educated Aficionados, Modern Moralists, Low-energy Loners and Aloof Affluents; and for ages 62 plus, True-blue Believers, Hearth and Homemakers, Woeful Worriers, In-charge Intellectuals, Liberal Loners, Fiscal Conservatives, Intense Individualists and Active Achievers.
stands for indignity if you're a true-blue Bruins fan.
Blue accents in the COLDWELL BANKER signage not only reinforce the brand's equity in this color but also matches the company's strategic marketing direction of "Coldwell Banker is a blue chip company offering blue ribbon services for a true-blue real estate experience.
8--Color) True-blue fashion fans will step lively in these Gucci lizard pumps with toe appeal.
He's not Tom Cruise or a Backstreet Boy, but Jack, the pointy-hat wearing CEO and spokesperson for Jack in the Box(R) restaurants, is a true-blue celebrity with millions of frenzied fans.