throw (one's) weight behind (someone or something)

(redirected from throwing its weight behind)

throw (one's) weight behind (someone or something)

To wield one's influence or power to support or promote someone or something. The small-town candidate is hoping the senator throws his weight behind him in the race. If we can get a corporation to throw its weight behind our charity campaign, we can raise even more money.
See also: behind, throw, weight

throw your weight behind something

COMMON If you throw your weight behind a person or plan, you do everything you can to support them. The U.S. government is promising now to throw its weight behind the peace negotiations. Northern Ireland's three newly elected MEPs have all thrown their weight behind the campaign. Western governments have thrown their weight behind the leader.

throw your weight behind someone

use your influence to help support someone. informal
2000 South African Times U.K. Tony Blair and…Bill Clinton have thrown their weight behind a South African-engineered ‘Marshall Plan’ to rescue the developing world from deepening poverty.
See also: behind, someone, throw, weight
References in periodicals archive ?
Celebrity talent is throwing its weight behind a campaign to end discrimination in the workplace.
Supermarket giant Tesco is throwing its weight behind a national campaign aimed at encouraging smokers to quit.
I take it the Post will now be throwing its weight behind the Campaign for a ``Yes'' vote in October's Referendumon whether to have an elected North West Regional Assembly.
Amid the scramble, the most successful paid ISP in the world, America Online, is throwing its weight behind its Latin American subsidiary to unseat No.
Now pub chain O'Neills, which has two premises in Cardiff city centre, is throwing its weight behind a campaign to mark St Patrick's day with a bank holiday.