the proof of the pudding

the proof of the pudding

The final results, which are the only way to judge something's quality or veracity. Our analysts think that the marketing campaign will reinvigorate our sales, but the proof of the pudding will be in our year-end figures.
See also: of, proof, pudding

proof of the pudding, the

Results are what count, as in Let's see if this ad actually helps sales-the proof of the pudding, you know. The full expression of this proverb, dating from about 1600, is The proof of the pudding is in the eating, but it has become so well known that it is often abbreviated.
See also: of, proof

the proof of the ˈpudding (is in the ˈeating)

(saying) you can only say something is a success after it has actually been tried out or used: I know you didn’t think it was a very good product, but just look at the fantastic sales figures. That’s the proof of the pudding.
Proof in this idiom refers to a way of testing something.
See also: of, proof, pudding
References in periodicals archive ?
However the proof of the pudding is, as they say, in the eating.
But the proof of the pudding is in the eating and how many of his signings came good?
But the proof of the pudding is in the eating and, sadly, it could taste a lot better.
But like many political promises, the proof of the pudding will be in the eating.
But the proof of the pudding was, sadly, in the eating: "Cor
He said: "My opinion was always the proof of the pudding is in the eating, it's about what the institution does - in terms of social change - that really matters.
With any player who moves the proof of the pudding is in the eating, and we won't know that for a couple of years.
He said: "As they say the proof of the pudding is always in the eating, people will see it is happening when they see the first piece of turf dug out.
With winter behind us, the Proof of the Pudding culinary team has been busy crafting new dishes and recipes that move both the on premise and off premise catering services into the summer season.
For new players it has gone well but the proof of the pudding is Sunday for us against Clare.
The proof of the pudding is in the eating: Binay could afford to finance the establishment of his political dynasty which has produced the incumbent vice president, an incumbent senator, an incumbent congressman and the incumbent mayor of the country's richest city; and the acquisition of posh residences and large estates.
The proof of the pudding is always in the eating, though, and Rory McIlroy hit 23 under par on Sunday.
There is a very popular saying: The proof of the pudding is in the eating
The Commission has presented an impressive list of initiatives, but the proof of the pudding is in the eating.
EGO ROCKS have been trailblazing youth (and mature) drama and music in the city for some time now, they say that the proof of the pudding is in the eating.
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