cult following

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cult following

Collectively, the passionate fans of a film, TV show, book, or other creative work, typically one that has not had mainstream success. How did "Twin Peaks" manage to create a cult following in just two seasons?
See also: cult, following
References in periodicals archive ?
But the programme has not received the cult following which has built up around the how in the past.
LAST YEAR Universal Studios decided to hype its movie Serenity by tapping the cult following of Firefly, the TV show that spawned the film.
Tom Ford checks out the cult following of the Smart car by joining this year's Smart Run, which saw 800 automobiles travelling from London to Brighton.