soften the blow


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Related to soften the blow: softened, lessen, cushion the blow

soften the blow

To make the impact of something negative less harmful. The government is introducing financial reliefs to soften the blow to those affected by the devastating floods. Playgrounds typically have sand or rubber grounds to help soften the blow if children fall off the play structures. When you have to tell someone about the death of a loved one, there's really no way to soften the blow.
See also: blow, soften

soften the blow

COMMON If something softens the blow, it makes an unpleasant change or piece of news seem less unpleasant and easier to accept. Attempts were made to soften the blow, by reducing what some people had to pay. Note: You can also say that something cushions the blow. The firm is offering to cushion the blow with a £4,000 cash handout spread over two years.
See also: blow, soften

soften (or cushion) the blow

make it easier to cope with a difficult change or upsetting news.
See also: blow, soften

cushion/soften the ˈblow

make something unpleasant seem less unpleasant and easier to accept: When he lost his job he was offered a cash payment to soften the blow.
See also: blow, cushion, soften
References in periodicals archive ?
SOFTEN THE BLOW: You should never get in the habit of breaking promises--especially to your BFF.
Two senators are urging the government to immediately implement buffer measures to soften the blow of a rapid rise in commodity prices and service fees as a result of the enforcement of the Tax Reform for Acceleration and Inclusion (TRAIN) law.
Striker Aubameyang is the calibre of star Arsenal believe would soften the blow of losing Alexis Sanchez.
SOFTEN THE BLOW: If you really think the girl needs some guidance in the style department, go with a more gentle approach.
Which brings me to my question - what, if anything, is our Labour-run council doing to soften the blow if, and I hope it does not come, the Euro breaks up?
HOUSING bosses have said they will soften the blow of inflationbusting rent hikes with a freeze in service charges.
dont worry, Billy, I'm sure receiving the freedom of the city of Glasgow this weekend will soften the blow.
Cabrera was in Bermuda yesterday for the second round of the 36-hole four-man Grand Slam - and even if he was beaten by the year's other three major winners, last place money of pounds 120,000 should soften the blow. Next week he is at the Volvo World Match Play and even if he loses all three of his group games he will collect nearly pounds 110,000.
He looks certain to win again soon, although that won't soften the blow for his 1.68 in-running backers yesterday.
Water in pipes must have an air cushion to soften the blow of sudden and severe stops.
EXTRA help is being offered to soften the blow of the recession.
However, Tranmere were able to soften the blow by arranging their Johnstones Paint Trophy encounter with Crewe for a Monday night (October 6).
So any steps we can take to soften the blow and stop bad luck from becoming a catastrophe is to be welcomed.
Although, you could soften the blow by emphasising the organisational gifts of the other candidate rather than your friend's failings!
Dryden city council is taking a multitude of steps to soften the blow of the layoffs.