silly season

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silly season

A period during which news outlets cover frivolous or less serious news stories, typically during the summer when fewer topics are generated. Primarily heard in UK. I don't even buy the paper during the silly season because there's nothing worth reading about. You know it's the silly season when your assignment is to cover the circus.
See also: season, silly

the silly season

the months of August and September regarded as the time when newspapers often publish trivia because of a lack of important news. chiefly British
This concept and phrase date back to the mid 19th century. In high summer Victorian London was deserted by the wealthy and important during the period in which Parliament and the law courts were in recess.
See also: season, silly

the ˈsilly season

(British English) the time, usually in the summer, when newspapers are full of unimportant stories because there is little serious news
See also: season, silly
References in classic literature ?
It was in the silly season, and a prominent editor, a cousin of the temporary laboratory-assistant, appealed to the conscience of the nation.
Meanwhile you might want to reflect on previous Silly Seasons.
We are now officially in the Silly Season as measured by most media outlets and Uncle Norbert and I see no reason why this should not be reflected in the letters' page.
How do we know it is the Silly Season? Easy, Parliament will soon be on holiday, but will we notice any difference?
Well to get into this Silly Season mood Uncle Norbert and I have just changed into our Colonel Bogey shorts, string vests and knotted hankerchiefs ready for a game of Nick Kyrgios tennis on a court close to a main road to drown out the swearing.
They obviously don't make Silly Seasons like they used to: those months from June to September when an MP parked his mistress in a Mayfair flat and went home to the family, when school holidays were timed to coincide with airport baggage handlers' strikes and at least a brace of budget airlines went bust turning Heathrow into the Dossers' Hilton.
The Silly Season, as it turned out, was a newspaper ritual universally observed: the armoured column was met at the German frontier by a Panzer Korps of reporters from Der Bild tabloid who bombarded the invaders with schnitzel, chips and beer.
THE scriptwriters of my favourite soap, Corrie, are going through one of their silly seasons and are offering us prolonged and ridiculous storylines such as the Gail/Windermere story.
In silly seasons gone by, we could join the terrified hunt for giant snapper turtles in the cistern or rampaging pumas in Ceredigion.
Celebrity culture has upped the silly season stakes.
Svengate was tabloid manna for a silly season that is forgetting its roots.
The first recorded use of the phrase was midway through Queen Victoria's reign as the Saturday Review declared, 'We have observed very strong symptoms of the Silly Season of 1861 setting in a month or two before its time.'