ride (on) the wave (of something)

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ride (on) the wave (of something)

To enjoy the advantage or benefit of a particularly successful, popular, fortunate, interesting, etc., moment or period of time. Jonathan has been riding the wave of his sister's celebrity ever since she was cast in that blockbuster film series. The popular Internet artist has ridden the wave of support from her fan base to launch an incredibly successful crowd funding campaign for a new project. Ever since I won the lottery, everybody has been really friendly to me, and I've just been riding the wave ever since!
See also: ride, wave
References in periodicals archive ?
HOUSE of Fraser rode the wave of shoppers logging on over the festive period as it reported its "best ever" Christmas performance.
"That's the way I rode the wave of the Bush comment.
"Isadora Duncan rode the wave of revolt against Puritanism; she rode it, and with her fame and Dionysian raptures, drove it on."--Max Eastman, quoted in Cosmos and Psyche by Richard Tarnas (Viking 2006)
GORDON Brown rode the wave of imminent victory in Iraq to say that Britain will lead a world economic recovery.
Singleton chose two bank stocks, which rode the wave of lucrative loan refinances to steady performances during the third consecutive year of market declines.
Eva Tees rode the wave of this explosive growth in leisure sportswear.
Nothing and no one could hope to live up to the hype and high expectations that preceded Suzanne Farrell's week of Balanchine ballets, yet Farrell rose above the hype and rode the wave of expectations to triumph.