pure

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Related to purer: busies, equalling

be (as) pure as the driven snow

To be virtuous and/or chaste. The bride looked as pure as the driven snow in her gown. Kate would never cheat on an exam—she's pure as the driven snow.
See also: driven, pure, snow

pure and simple

Essentially or fundamentally so, without exaggeration or elaboration. If you are caught cheating on an exam or assignment, you will fail the entire class, pure and simple. No matter how much they claim it will help the average worker, this is a tax break for the wealthy, pure and simple.
See also: and, pure, simple

simon-pure

Absolutely genuine or authentic; pure or untainted. A reference to the character Simon Pure in Susannah Centlivre's 1717 play A Bold Stroke for a Wife. The new leader is promising to bring simon-pure democratic principles back into the political discourse.

the real Simon Pure

old-fashioned The genuine or authentic person or thing; the most pure or untainted example of a type of person or thing. A reference to a character in Susannah Centlivre's 1717 play A Bold Stroke for a Wife. You have to be careful in these market bazaars that what you're buying is the real Simon Pure and not some cheap imitation. Though many had their doubts about her dedication to the cause, the party's new leader has proven herself to be the real Simon Pure.
See also: pure, real, Simon

pure as the driven snow

Absolutely virtuous or chaste; unsullied by sin or immoral behavior. If you expect teenagers to remain pure as the driven snow, you've got another think coming. Kate would never cheat on an exam—she's pure as the driven snow.
See also: driven, pure, snow

pure and simple

 and plain and simple
absolutely; without further complication or elaboration. I told you what you must do, and you must do it, pure and simple. Will you kindly explain to me what it is, pure and simple, that I am expected to do? Just tell me plain and simple, do you intend to go or don't you?
See also: and, pure, simple

*pure as the driven snow

pure and chaste. (Often used ironically. *Also: as ~.) Jill: Sue must have gone to bed with every man in town. Jane: And I always thought she was as pure as the driven snow. Robert was notoriously promiscuous, but tried to convince all his girlfriends that he was pure as the driven snow.
See also: driven, pure, snow

pure luck

 and blind luck
complete luck; nothing but plain luck. I have no skill. I won by pure luck.
See also: luck, pure

pure and simple

No more and no less, plainly so, as in This so-called educational video is really a game, pure and simple. This expression is very nearly redundant, since pure and simple here mean "plain" and "unadorned." Oscar Wilde played on it in The Importance of Being Earnest (1895): "The truth is rarely pure and never simple." [Second half of 1800s]
See also: and, pure, simple

pure as the driven snow

Morally unsullied, chaste, as in She's just sixteen and pure as the driven snow. This simile dates from the late 1500s, although driven, which means "carried by the wind into drifts," was occasionally omitted. It is heard less often today.
See also: driven, pure, snow

simon pure

Absolutely genuine, quite authentic, as in That laboratory test was simon pure; none of the specimens was adulterated. This expression comes from the name of a character in a play, Susannah Centilivre's A Bold Stroke for a Wife (1717), who is the victim of an impersonation but turns up in the end and proves that he is "the real Simon Pure."
See also: pure, simon

pure and simple

and nothing else.
1991 Alabama Game & Fish They are bred for waterfowling, pure and simple.
See also: and, pure, simple

pure as the driven snow

completely pure.
When used of snow, driven means that it has been piled into drifts or made smooth by the wind. The phrase was famously parodied by the actress Tallulah Bankhead in 1947 : ‘I'm as pure as the driven slush’.
See also: driven, pure, snow

the real Simon Pure

the real or genuine person or thing.
Simon Pure is a character in Susannah Centlivre's A Bold Stroke for a Wife ( 1717 ), who for part of the play is impersonated by another character.
See also: pure, real, Simon

ˌpure and ˈsimple

and nothing else: This man is a bully, pure and simple. ▶ ˌpurely and ˈsimply adv.: I am basing my opinion purely and simply on the facts of the case.
See also: and, pure, simple

(as) pure as the driven ˈsnow

(often humorous) innocent or morally good: I don’t think you’re really in a position to criticize her. You’re hardly as pure as the driven snow yourself!
See also: driven, pure, snow

pure and simple

mod. basically; essentially. Bart is a crook, pure and simple.
See also: and, pure, simple
References in periodicals archive ?
The end result is purer, safer products with reduced ferrous metal contamination, especially important in the processing of chemicals for critical applications, recycled materials, and products for animal or human consumption.
Because God loves humanity with a love that is stronger and purer than any of our loves, God has acted with "zeal.
While 39 of the bottled water samples were purer than the tap water, 15 of the bottles had significantly higher bacteria levels.
But Irifune's group heated graphite to 1,800 to 2,500 C at 12-25 gigapascals using special equipment, resulting in purer and harder diamond.
it is purer, known concentrations for the job and has a longer shelf life.
Thus the PTI may be a purer measure of thought disturbance than SCZI and may be assessing a more severe level of thought disturbance, the researchers said.
Huntington's 1996 The Clash of Civilizations and the Remaking of World Order (Simon & Schuster)--a paragraph-long analogy between the Islamic fundamentalist movement and the Protestant Reformation: "Both are reactions to the stagnation and corruption of existing institutions; advocate a return to a purer and more demanding form of their religion; preach work, order, and discipline.
2] we can reduce our summer cooling costs, harvest more food for the hungry, provide more building materials, breathe purer air and drink purer water, create more oxygen, enjoy better health, and more.
Food with the imprimatur of `USDA Organic' could give the impression that the government has declared these foods purer or safer than other foods, when it has not, and when there is no scientific evidence warranting they do so in the first place.
Det Chief Insp John Larkin said: 'It may have been that this young woman's death was caused by a purer form of heroin and we want to warn other drug users in Coventry to be on their guard.
Features include a screen resolution of 1600x1280, a weight of 24kg, power consumption of 100W and the use of Hitachi's intensive high contrast screen technology to enhance the contrast output resolution and to deliver purer screen colours.
We think that it is purer than municipal sources that may be contaminated with pollutants and bacteria.
In fact, the merger will see Promedix become an even purer intermediary: as part of the transaction, it will spin off its own specialty medical product division as a separate company.
By growing gallium arsenide crystals nearly 25 percent purer than those previously made, the group recorded a maximum electron speed of 14.