price yourself out of the market

price (oneself, someone, or something) out of the market

To change the price of something in such a way that one, someone, or something is no longer competitive or viable on the market. Their latest smartphone is indeed impressive, but it won't revolutionize the industry, and at $1,200, they've really priced themselves out of the market. Giant retail chains like that one are pricing locally owned shops like ours out of the market all over the country.
See also: market, of, out, price

price yourself out of the market

If you price yourself out of the market, you try to sell goods or services at such a high price that nobody buys them. At £150,000 for a season, he really is pricing himself out of the market.
See also: market, of, out, price

price yourself out of the market

be unable to compete commercially.
See also: market, of, out, price

price yourself/something out of the ˈmarket

demand such a high price for something that no one wants to buy it: If you charge too much, you’ll price yourself out of the market.
See also: market, of, out, price, something