pitch upon


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pitch upon

1. To choose, decide on, or achieve something. We pitched upon Marty's plan because it made the most economic sense at the time. My job is to pitch upon locations to film our scenes.
2. To promote something using a specific angle, gimmick, or hook. The film is pitched upon the nostalgia we have for movies from the 1980s, but it just emulates them without bringing anything new to the table. It is just the latest in a series of would-be technological advances pitched upon the empty promise of cheap, bountiful energy.
See also: pitch, upon

pitch upon

v.
To choose or achieve something, usually quickly: After a brief discussion of the problem, we pitched upon a good solution.
See also: pitch, upon
References in periodicals archive ?
In an era where everything has an off switch, I was held captive by the visualization of my own breath against the screens and the intrusion of pitch upon the inner workings of my anatomy.
Boro had inspected the pitch upon their arrival, and discovered that it was lifeless.
The Erbil footballers left the pitch upon finishing the match.
The closer said last night before the game that he was taking too long to make his first pitch upon entering Wednesday night's game against the Yankees from the bullpen.
ENGLAND captain Andrew Strauss took a morning trip to Queen's Park Oval to assess the fifth Test pitch upon which his side tackle West Indies.
An 11-year-old fan claims he was hit by liquid from a drinks bottle which Diouf spat out as he left the pitch upon being substituted.
Another time owner Sam Hammam was dumped in a pool of mud on the training pitch upon his retirement.
Some 300 had ring-fenced the pitch upon which the Albion players had sent their fans into raptures and they collectively dropped their arms to allow the floodgates to open.