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parlay (something) into (something else)

To use a particular quality, asset, or trait so well or strategically that it becomes something even more valuable. He was able to parlay the negative press against his competitor into a successful ad campaign that ended up giving him a huge boost in business. When I was an intern, I parlayed my tech skills into a part-time job overseeing the publishers' e-book production.
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Farlex Dictionary of Idioms. © 2022 Farlex, Inc, all rights reserved.

parlay something into something

Fig. to exploit an asset in such a way as to increase its value to some higher amount. She is trying to parlay her temporary job into a full-time position. Alice parlayed her inheritance into a small fortune by investing in the stock market.
See also: parlay
McGraw-Hill Dictionary of American Idioms and Phrasal Verbs. © 2002 by The McGraw-Hill Companies, Inc.

parlay into

To work with or manipulate some quality in order to make it something of value: She parlayed her ability to make people feel comfortable into a successful career as a therapist. The politician was able to parlay the people's complaints into a successful campaign strategy.
See also: parlay
The American Heritage® Dictionary of Phrasal Verbs. Copyright © 2005 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.
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References in periodicals archive ?
Presidential Adviser on the Peace Process (Opapp) Secretary Teresita Deles and National Democratic Front (NDF) negotiating panel spokesperson Fidel Agcaoili accused each other of hindering the parlays by imposing demands and preconditions.
The matter concerning the parlays had been mired in "protocol" issues.
The MILF, on the other hand, said it is prefers to continue the parlays through a special body mandated by Malaysian Prime Minister Najib Razak to serve as "third party facilitator."
ISLAMABAD, 07 April , 2009 (Frontier Star) -- The Prime Minister while expressing his satisfaction on the continuing parlays between the two sides on every aspect of their multifaceted relations hoped that the US Government would take into account his governments concerns about the new US policy towards Pakistan and Afghanistan as enunciated by President Obama on March 27.
The Moro Islamic Liberation Front (MILF) and the government of President Benigno Aquino III were poised to resume the peace negotiations this month, but restarting the parlays appears to be not that easy after all.
Although Othman had been in the thick of the government-MILF peace negotiations during the last four years as third-party facilitator, Leonen believes that the parlays would be better off in the hands of a new facilitator.
The MILF had insisted the issue on governance be included in the parlays if it were to continue talks with the government.