off message


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off message

Deviating from or being untrue to the official or agreed upon view, plan, or ideology. We just feel like having a spokesperson with such strong religious convictions is a little off message for our organization. The candidate usually maintains an unflappable demeanor during these interviews, rarely stepping outside of a set of carefully crafted responses, so it was odd to see him going so drastically off message.
See also: message, off

on/off ˈmessage

(of a politician) stating/not stating the official point of view of their political party: Despite their internal problems, the party maintains a public front of staying on message.
See also: message, off, on

off message

Deviating from a planned set of remarks or positions: The aides worried that the candidate would make a gaffe if he went off message.
See also: message, off
References in periodicals archive ?
According to the Canadian Press, "Ian Brodie, Harper's chief of staff, has warned cabinet ministers that if they stray off message they face an escalating scale of sanctions, ranging from public humiliation to removal from cabinet" (May 26, 2006).
But Hatch, in the course of an extended rant against Senate Democrats for holding up a handful of Bush judicial nominees, inadvertently strayed off message, becoming too frank in his longwinded analysis.
At that point, Fleischer went off message with a weird statement.
The man who cocked up a Scottish Cup draw - twice - then led the longest recruitment process in football history, went off message again as he introduced the new Scottish boss at Hampden.
SIR - It is sad to see that a party that once held freedom of speech as a goal worth aiming for has tried to silence Dafydd Elis-Thomas, a senior Plaid Cymru Assembly Member, by threatening to stop him standing at next year's Assembly elections for speaking off message.
I may even nip back occasionally to check he hasn't strayed off message - there'll be no hand-in-hand strolling, not on my watch.
However one of the country's most powerful men, Secretary of State John Kerry, sees it quite differently, choosing to go off message and claim the Russian defector wasn't the only man responsible.
CHRIS HOOD has warned his Gateshead Thunder players not to let tomorrow's Northern Rail 9s push them off message.
In 1999 he published The Welsh Illusion, followed by Wales Off Message in 2000, A Year in Wales in 2001 and When Arthur Met Maggie in 2006.
Off Message is the 'dark' filly in the race after scoring impressively on her all-weather introduction.
wandered off message, citing the Book of Genesis and asserting, "God created Adam and Eve, He didn't create Adam and Steve.
Mr Blair is not only off message, he is way off beam.
YOUR correspondent Andrew Lapping is, I believe, a self-confessed Tory and has once again gone off message by appearing to blame the bankers for the deficit (Views of the North, May 7), but then tries and fails to get back on track by blaming Labour for using the private finance initiative (PFI).
Lord Kinnock, former leader OFF MESSAGE "It's unfortunate [Ed Miliband] doesn't have the same charisma as his brother, or David cameron.
It is difficult to believe that this three-year-old Danzig colt made his debut in a moderate maiden on the all-weather back in February - and was beaten into second by Off Message.