no cigar


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no cigar

A phrase said when one is almost correct or successful but ultimately fails. Most commonly heard in the phrase "close but no cigar." Cigars were once commonly used as prizes or awards. You all had some very good guesses—they were close but no cigar.
See also: cigar, no
References in periodicals archive ?
In contrast to cigarettes, there was little newcomer activity and the key importers and distributors remain the same (there is no cigar production in Bulgaria).
So unfortunately in this contents case, it was close, but no cigar.