milk it/something dry, to

milk (someone or something) dry

To take all or as much of something from a person, thing, or situation as possible. The company used to make all sorts of innovative games, but in the last few years they've just been milking their most popular franchise dry. It's so obvious that he plans to milk his rich grandmother dry.
See also: dry, milk
Farlex Dictionary of Idioms. © 2015 Farlex, Inc, all rights reserved.

milk it/something dry, to

To drain something completely, to exhaust all the possibilities of something. The verb to milk, meaning to obtain milk from a cow, was in the early sixteenth century transferred to getting money from someone. In subsequent centuries it was expanded to stealing messages from a telephone or telegraph wire, obtaining maximum audience laughter or applause, and similar unrelated endeavors. Today it appears in such locutions as, “His thesis on Wordsworth’s mentions of flowers milks the subject dry.”
See also: milk, something, to
The Dictionary of Clichés by Christine Ammer Copyright © 2013 by Christine Ammer
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