References in periodicals archive ?
Confronted by this, administrators would do well to consider developing a "super-subacute unit" - a specialty product - which would then be marketed to managed care executives looking for non-Medicare private insurance placements.
If the owner has one idea about what marketing is and the administrator has another, how can the facility be marketed with any sort of precision or clarity?
If the facility's representatives have difficulty identifying their own products, then how can their products possibly be positioned or marketed effectively?
The product marketed is not activities per se, but experiences and benefits.
And yet here we stand today, with more than 5,000 mutual funds being marketed as fund companies and magazines covering the funds clamor for our attention.
One such software package is marketed by Ideal Software, Inc., of Tampa, FL.