low-hanging fruit


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low-hanging fruit

1. That which is especially easy to obtain or achieve. Often implies something that is perhaps not as satisfying as that which takes more effort or skill to obtain or do. Jokes about the president's peculiar way speaking are pretty low-hanging fruit, if you ask me. It was low-hanging fruit, but the first-round victory is good to get under our belt all the same.
2. Someone who is very easy to persuade, swindle, or sell to. You've got to learn how to spot people who've just gotten paid—they're eager to spend their wages, so they're always low-hanging fruit.
See also: fruit
Farlex Dictionary of Idioms. © 2015 Farlex, Inc, all rights reserved.

low-hanging fruit

Fig. the easiest person(s) to sell something to, to convince of something, or to fool. (From the much older easy pickings.) People who always want to be the first to buy something, they're low-hanging fruit for this product. Don't be satisfied with the low-hanging fruit. Go after the hard-sell types.
See also: fruit
McGraw-Hill Dictionary of American Idioms and Phrasal Verbs. © 2002 by The McGraw-Hill Companies, Inc.

low-hanging fruit

People use low-hanging fruit to refer to the things that are the easiest to achieve or get. I think there's a lot of low-hanging fruit that we can go after in terms of reducing our costs.
See also: fruit
Collins COBUILD Idioms Dictionary, 3rd ed. © HarperCollins Publishers 2012
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Now, that's not the only criteria because certainly you may want to have new ones that you may not be as well-evolved in but the low-hanging fruit would be a natural place to first start making the assessments, depending on the current education levels or access to capital resources, and ideas to look at the low-hanging fruit," he further said.
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Philadelphia, PA, September 17, 2014 --(PR.com)-- For twenty-plus years, Jeremy Eden and Terri Long have helped companies of all sizes make millions by harvesting their low-hanging fruit. In this Soundview Live webinar, Eye-Opening Ways to Improve Productivity & Profits, they will show you how.
Soundview to Host Interactive Webinar with Jeremy Eden & Terri Long
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I have often found these to exist as low-hanging fruit staring us in the face.
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Speaking publicly for the first time about his experiences as a covert operative since leaving the Met in 2011, Plowman also accused the undercover unit of targeting "low-hanging fruit" instead of individuals at the top of the criminal chain.
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Educators are fond of using the reference "picking the low-hanging fruit." By this they usually mean that when changes are made, we should begin by addressing the easily achievable, more obvious, and often less costly problems and issues.
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The US Conference Board's global economic outlook has called into question the 'BRICs' miracle (Brazil, Russia, India, China), arguing that the 'low-hanging fruit' from cheap labour and imported technology has already been picked.
US report warns BRICS economic 'miracle' 'largely over' as world faces decade-long slump
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