lend (one's) name to (something)

(redirected from lending her name to)

lend (one's) name to (something)

To give one's formal and public support to something; to allow oneself or one's name to be associated with something. Now that we've got a big movie star lending his name to our campaign, we're finally starting to get the traction we've wanted.
See also: lend, name

lend your name to something

allow yourself to be publicly associated with something.
See also: lend, name, something

lend your ˈname to something

(formal) let it be known in public that you support or agree with something: Famous actors sometimes lend their names to political causes.
See also: lend, name, something
References in periodicals archive ?
And she became a patron of the arts, lending her name to the school of the arts at the University of California, Irvine.
Lending her name to a famous brand, who was the Greek Goddess of Victory?
Brian Dubin, the WMA agent who helped put the pact together, says Johansson isn't just lending her name to a pre-existing line.
Carol Vorderman, who is lending her name to the challenge, said: "It is crucial our children have creative and enthusiastic maths teachers.