Joe Bloggs

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Joe Bloggs

A typical, ordinary, average person. (Technically gender neutral, though suggesting a male given the use of "Joe.") Primarily heard in UK. Their security is so lax that any old Joe Bloggs could walk right up and take their equipment. For any new piece of technology to succeed in the market these days, it has to be easy for any Joe Bloggs to pick up and use.
See also: joe