in the mainstream

in the mainstream (of something)

Widely accepted and/or normalized. Lots of ideas currently in the mainstream weren't at one time. I mean, not that long ago, women and minorities in this country weren't allowed to vote. That hairstyle definitely isn't in the mainstream of fashion, yikes.
See also: mainstream
Farlex Dictionary of Idioms. © 2015 Farlex, Inc, all rights reserved.

*in the mainstream (of something)

following the current trends or styles that are popular or are considered normal. (*Typically: be ~; get [into] ~.) Bob is too old-fashioned to be in the mainstream of modern living.
See also: mainstream
McGraw-Hill Dictionary of American Idioms and Phrasal Verbs. © 2002 by The McGraw-Hill Companies, Inc.
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References in periodicals archive ?
"They're also trying to do recruiting in the mainstream. So I don't care if they use the same method in the ethnic community.
Overton's experience helps demonstrate how black businesses could obtain some level of flexibility through conglomeration and agglomeration, but it also demonstrates that despite these advantages, black businesses still ran a high risk of falling victim to broader structural shifts in the mainstream economy.
He had established himself in the mainstream economy.
But I've never seen it discussed in the mainstream. What's discussed are complete irrelevancies, like whether we can trust the governors to care for the poor.
Unlike those in the mainstream organizations, people involved in the environmental justice movement cannot afford to lose sight of the material circumstances of the black, brown, red, and yellow folks who are their compatriots and constituents.
His support for a two-state solution that would allow an independent Palestine to co-exist alongside Israel puts him in the mainstream of Palestinian opinion.