flood the zone

flood the zone

1. In sports, to apply a large amount of pressure to a particular area of play. Their left safety is shaky, so let's try flooding the zone with the tight end and both wide receivers on the next play. We know she's going to flood the zone with high fastballs, so lay off 'em.
2. To put forth or provide a large quantity of something. We need to flood the zone as best we can to get this story heard. That means I want everyone posting about it on social media, blogging about it, anything to get it out into the public consciousness. His opponent flooded the zone with ads that proved devastating to his chances of reelection.
See also: flood, zone
Farlex Dictionary of Idioms. © 2015 Farlex, Inc, all rights reserved.