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excite (something) in (one)

To stimulate a particular feeling, interest, etc. in someone. I'm afraid of flying, so learning that my new job requires me to travel by plane excited terror in me. Going to the museum as a kid really excited a love of dinosaurs in me
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excite (one) about (something)

To cause one to feel enthusiastic about something, especially in anticipation of participating in it. In this usage, a noun or pronoun is used between "excite" and "about." Despite my best efforts, I still haven't been able to excite my students about trigonometry.
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excite someone about something

to stimulate someone about something. I thought our vacation stories would excite her about going, but they did not. She was excited about the trip to Moscow.
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excite something in someone

to arouse something in someone; to arouse someone with something. The horror movie excited a lot of fear in Mike. The smell of jasmine in the warm air excited a romantic streak in me.
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References in periodicals archive ?
Phase one of the channels strategy will begin immediately, with Excite reorganizing the infrastructure of its service offerings and selling advertising in a simplified way.
com changes visually and all Excite content is offered to consumers through channels.
Based on further evaluation of consumer behavior, Excite will continue to respond to consumer adoption habits and offer further customized options for advertisers.
In the final implementation of the channels strategy in Q3 and Q4 of this year, Excite will build out each channel as an independent unit, ultimately managed by its own producer.
The first phase of Excite channels will be implemented in early Q2, '97.
Founded in 1994, Excite is one of the Web's most popular networks and one of the strongest brands on the Internet.