endear (oneself, someone, or something) to (someone or something)

(redirected from endear them to)

endear (oneself, someone, or something) to (someone or something)

To cause one feel affection for oneself, someone, or something. The puppy endeared himself to me the minute he crawled into my lap. I don't think this financial blunder will endear me to the boss.
See also: endear

endear someone to someone or something

to cause someone to be cherished by someone else or a group. Her good humor endears her to all of us. Sally endears herself to everyone because she is so funny. She failed to endear herself to her husband's parents.
See also: endear
References in periodicals archive ?
Throughout, he celebrates endangered creatures big and small and the qualities that endear them to us.
In the deregulated marketplace, customer-oriented services are assuming increasing importance to utilities as a competitive strategy that can provide additional revenue streams and endear them to their customer base.