the emperor's new clothes

(redirected from emperors new clothes)

the emperor's new clothes

Something widely accepted as true or professed as being praiseworthy due to an unwillingness of the general population to criticize it or be seen as going against popular opinion. Taken from the Hans Christian Andersen fable of the same name, in which a vain king is sold imaginary clothing by two weavers who promise him that it can only be seen by those who are ignorant, incompetent, or unfit for their position. The company's newest device is, in fact, a complete waste of money, but so many people are invested in their brand loyalty that they will continue to buy and adore it like the emperor's new clothes.
See also: clothes, new

the ˌemperor’s new ˈclothes

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the ˌemperor has no ˈclothes

used to describe a situation in which everybody suddenly realises that they were mistaken in believing that somebody/something was very good, important, etc: Soon, investors will realize that the emperor has no clothes and there will be a big sell-off in stocks.This comes from a story by Hans Christian Andersen. Two men offer to make an emperor a new suit from a very light material which they say stupid people cannot see. When the emperor puts on the suit, nobody wants to appear stupid so they all praise his new clothes. However, when a little boy asks why the emperor has no clothes on, everybody admits that they can see no clothes and that the emperor is naked.
See also: clothes, new
References in periodicals archive ?
The king's clothes are beautiful, I have now recognized how beautiful the silk is that the king is wearing," Liberman said, referring to the children's book The Emperors New Clothes where all of the people in a village imitate their neighbors by deceiving a king into believing he is wearing fine clothes when he is actually not.
In a world teeming with billions of "Spare Parts and Broken Hearts," to borrow a Bruce Springsteen tune title, the desperately unqualified will turn to these diploma mills for their sheepskin equivalents of the emperors new clothes.
While "Rumpelstiltskin," "The Emperors New Clothes," "The Boy Who Cried Wolf," and "King Midas" all benefit from the wackily skewed Muppet approach, it is the opening and closing tales that steal the show.