dog and pony show


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dog and pony show

An elaborately organized event used mainly for promotion or to drive sales. The car dealership had quite the dog and pony show this weekend in an attempt to sell their old inventory. To help draw attention to the company's new line of products, the manager took their dog and pony show on the road for a nationwide promotion.
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dog and pony show

Fig. a display, demonstration, or exhibition of something-such as something one is selling. (As in a circus act where trained dogs leap onto and off of trained ponies.) Gary went into his standard dog and pony show, trying to sell us on an upgrade to our software. Don't you get tired of running through the same old dog and pony show at every trade show?
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a dog and pony show

AMERICAN
If you call an event such as a presentation a dog and pony show, you mean that it is intended to impress people, often to persuade them to buy something. I'm bombarding him and the others with charts, graphs, facts, and figures. The boss responds by dozing off during most of our dog and pony show. Ann and I sometimes do a dog and pony show at public libraries in the US. Note: This expression refers to circus acts involving dogs and horses.
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a ˌdog and ˈpony show

(American English, informal) a complicated presentation, event or display that is designed to attract people’s attention but which has little real content: They put on a dog and pony show in the hope of attracting new investors.The protest was just a dog and pony show designed to bring in the media.
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dog and pony show

n. a demonstration; a speech, skit, or other presentation that is presented often. Willy was there with his dog and pony show about water safety.
See also: and, dog, pony, show
References in periodicals archive ?
I could pack up this dog and pony show and head out to Burbank or Pasadena.