co-wash

(redirected from cowashing)

co-wash

To wash one's hair using only conditioner (rather than shampoo and conditioner). "Co" is short for "conditioner." Ladies with thick, curly hair have taken to co-washing their tresses, to avoid stripping their hair of natural oils.
References in periodicals archive ?
Cowashing, or washing hair with a conditioner, became a trend two decades ago among natural hair devotees, and it remains a force that retailers must reckon with.
One explanation for why growth of conditioners and rinses outpaced that of shampoos is the continued strength of the cowashing trend, or washing hair with a conditioner.