catch the wave

catch the wave

To enjoy the advantage or benefit of a particularly successful, popular, fortunate, interesting, etc., moment or period of time. Jonathan was totally uncool at school until he caught the wave of his sister's celebrity after she was cast in that movie. The popular Internet artist caught the wave of support from her fan base to launch an incredibly successful crowd funding campaign for her new project.
See also: catch, wave

catch the wave

If you catch the wave, you act quickly in order to use an opportunity, especially an opportunity to do something new. We knew we had to catch the wave now or be left behind in the future. The venture relies on catching the wave of interest generated by the Tolkien films. Note: Surfers need to catch a wave just as it breaks in order to ride it successfully.
See also: catch, wave
References in periodicals archive ?
Passers-by were stunned as three sci-fi fans took to the water to catch the wave that can hit 13mph.
People who can catch the wave of innovation and channel the power of disruption to deliver the fastest solutions in our new digital world will prosper.
After conquering the ride, Burle told Surfer Today that it was pure luck and he never know when he will be able to catch the wave.
Captain Eddie has owned Catch the Wave Charters for over 10 years, and his office is located strategically at Walkin Marine Marina.
The tides were so fierce, the British number one needed to be towed by jetski to get up enough speed to catch the wave.
RF: I think the role of any foundation is to catch the wave of innovation and expedite it.
CATCH THE WAVE Here's a list of some of the initial product types that will ship with the Z-Wave logo: Company Initial Z-Wave Products Danfoss Thermostats Intermatic Switches, dimmers, receptacles, remote controls, lamp and appliance modules Leviton Switches, dimmers, media servers Wayne Dalton Garage doer openers, network scene controllers
When you want to catch the wave, hire your own (former) Alaskan salmon fishermen.
And if you want to really catch the wave and achieve the tightest of curls -and you can't be bothered with rollers and tongs -you can always give the tried and tested method used by your granny a go.
It was probably one of the last Internet startups to catch the wave before it crashed.
Wold showed me how to position myself near the wave's peak and then I windmill paddled to build up speed to catch the wave.
Buying and selling into momentum, they can accelerate moves in either direction as they pile on to catch the wave.
We've been trying to catch the wave of popularity by performing at fairs and festivals and parties.
Precisely because of its legendary disorganization, sprawling ambition, and rampant idealism, the Biennale has managed to catch the wave, and in this respect it suddenly seems more vital than ever as an arena for discovery and exchange: by its very nature, it mirrors the fractious dimensions and diversity of the new cybernetic movement - and this in a city that Marcel Proust once described as the "symbolic site of desire.
We are eagerly positioning our company to catch the wave of genetic-related business.