break new ground

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Related to broke new ground: broken ground, break new ground

break new ground

To innovate. They've really broken new ground with their latest product—I've never seen anything like it.
See also: break, ground, new

break new ground

Fig. to begin to do something that no one else has done; to pioneer [in an enterprise]. Dr. Anderson was breaking new ground in cancer research. They were breaking new ground in consumer electronics.
See also: break, ground, new

break new ground

COMMON If someone breaks new ground, they make progress by doing something completely different. The programme broke new ground, in giving to women roles traditionally assigned to men. They're trying to break new ground, make a new kind of cinema. Note: You can also use ground-breaking before a noun. He was given an award for his ground-breaking work in the field. She wrote a ground-breaking book on the subject. Note: You use these expressions to show approval.
See also: break, ground, new

break new (or fresh) ground

do something innovative which is considered an advance or positive benefit.
Literally, to break new ground is to do preparatory digging or other work prior to building or planting something. In North America the idiom is break ground .
See also: break, ground, new

break fresh/new ˈground

make a discovery; use new methods, etc: We’re breaking fresh ground with our new freezing methods. ▶ ˈground-breaking adj.: a ground-breaking discovery/report
See also: break, fresh, ground, new

break new ground

To advance beyond previous achievements: broke new ground in the field of computers.
See also: break, ground, new
References in periodicals archive ?
Last year Sierra broke new ground in wireless data marketplace by creating simple solutions for laptop users," said David Sutcliffe of Sierra Wireless, President and CEO.
You Don't Know Jack, the CD-ROM, broke new ground in social gaming, gathering friends around a single keyboard for head-to-head game play," stated Julie Wainwright.
This robotic technology also broke new ground in packaging diverse products such as gauze, syringes and forceps.
In Asia, Hong Kong broke new grounds with the securitisations of its bridges and tunnels revenues.