breathe (new) life into (someone or something)(redirected from breathe new life into)
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breathe (new) life into (someone or something)
1. Literally, to revive someone who is not breathing, as by mouth-to-mouth resuscitation The lifeguard was able to pull the drowning boy from the pool and breathe life into him, thank goodness.
2. By extension, to revitalize something that has become dull or stale. The new CEO's creative approach really breathed new life into that failing company.
Farlex Dictionary of Idioms. © 2015 Farlex, Inc, all rights reserved.
breathe life into
Also, breathe new life into. Revive someone or something. For example, Cardiopulmonary resuscitation (CPR) shows one how to breathe life into a drowning victim , or Her appointment breathed new life into the firm. This term is used both literally, for reviving a person who has stopped breathing temporarily, and figuratively, for giving new impetus to or renewing some project. Also see breath of fresh air.
The American Heritage® Dictionary of Idioms by Christine Ammer. Copyright © 2003, 1997 by The Christine Ammer 1992 Trust. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.
breathe (new) ˈlife into somethingimprove something by introducing new ideas and making people more interested in it: She has breathed new life into a product that was tired and out-of-date.
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