beat the drum (for)(redirected from beat the drum/drums)
beat the drum (for)
To voice one's support for something. Quit beating the drum for that applicant—he is simply not qualified for the job. At first the legislation didn't seem to have much support, but recently I've seen some people beating the drum online.
beat the drum for someone or somethingand bang the drum for someone or something
Fig. to promote or support someone or something. (As if one were beating a drum to get attention.) I spent a lot of time beating the drum for our plans for the future. The senator is only banging the drum for his special interests.
beat the drum for
Praise, promote, publicize, as in He's always beating the drum for his division, which actually has done very well. This term transfers the literal striking of a drum for ceremonial or other purposes to touting the virtues of a person, group, or product. [Mid-1900s]