be (something) itself

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be (something) itself

To be the embodiment of a particular trait (stated between "be" and "itself"). My mom is just kindness itself—she's always willing to help anyone in need.
See also: itself

be ˌpatience, ˌhonesty, simˌplicity, etc. itˈself

be an example of complete patience, etc: The manager of the hotel was courtesy itself.Programming the video is simplicity itself.
See also: itself