Local candle brand Boho also sell their highly original Buddha and skull shaped candles in the store, and Amuse are intent on having as many local brands as possible.
"When we came to name it, Amuse seemed like the perfect one.
But as part of their business model, the women hope that Amuse can help develop and launch the work of local designers and be a platform for Egyptians to establish their own contemporary brands.
While Amuse concentrated on major arthouse fare and indie films with strong commercial potential, Toshiba Entertainment plans to also move into bigger fare with wider releases.
Most of Toshiba's overseas pic purchases will continue to be funneled through Amuse's longtime Gotham-based scout, Kiki Miyake.
Witness the enormous success of "I Am Sam" (Shochiku) last year and the recent breakout of "The Pianist" (Amuse Pictures), which surprised even industry insiders.
Electronics giant Toshiba recently acquired Amuse Pictures, only intensifying competition in the local presales market.
Amuse, along with Cine Quanon, brought the spy thriller to Japan, where it set a local box office record for a MIYASHITA Korean movie of 1.6 billion yen ($14.8 million).
Spurred by that success, Amuse (again teaming with Cine Quanon) plans to bring two more Korean hits to Japan next year.
Originally a video producer and distributor, Amuse struck paydirt earlier this year with "Swiri," a South Korean import that grossed 1.7 billion yen ($16 million) and sold nearly 1.2 million tickets.
Last week, Amuse and Cine Quanon, a fellow indie which co-distributed "Swiri," announced a deal with Korea's CJ Entertainment to release "Chicken Run" and "The Road to El Dorado." Both titles will preem in Japan next year; CJE is an investor in DreamWorks, which produced both films.
If the idea of Austin Powers with a beard and a kaftan amuses
you (it certainly does me), then this film is definitely for you.
Explain to them that a joke is only funny if it amuses
those who hear it, not offends them..
The scandal of Happiness is that obscenity amuses
. Watching Happiness, one laughs, and doesn't know why, and wonders if laughter is moral.
Without question, the wireless presenter who amuses
me most, regularly bringing a smile to my lips, is - Sarah Kennedy.