patient influencer

(redirected from a patient influencer)

patient influencer

In marketing, an individual or group that has a significant amount of influence on the opinions or habits of their fans or followers, specifically as it relates to health and medicine. The writer, a patient influencer on social media, mainly posts about her struggles with a chronic illness. He's a patient influencer who beat cancer and now attends medical conferences and advocates on behalf of patient care.
See also: influencer, patient