long run

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long run

1. adjective (typically hyphenated and used before a noun) Of, covering, or to do with a long, indefinite, or future period of time. It's great that you have some long-run goals and ambitions for the business in mind already, but we really need some immediate solutions in place now if we want to survive beyond Christmas.
2. noun A relatively long or extended length of time; an indefinite period that encompasses many potential changes or effects. This latest merger deal will take care of the long run for both companies. This minimum wage increase may have some negative effects on businesses at first, but they will be dwarfed by the benefits yielded in the long run.
See also: long, run

long-run

(used before a noun) Involving, maturing after, or lasting for a long period of time. Our team has come up with a number of long-run solutions to our financial problems, but we'll have to make some sacrifices for them to be effective. If you're thinking of starting a savings account, it's good to have some long-run goals for how much you want to put aside each month.
References in classic literature ?
Every one being allowed to learn to read, ruineth in the long run not only writing but also thinking.
I do not mean to insist here on the disadvantage of hiring compared with owning, but it is evident that the savage owns his shelter because it costs so little, while the civilized man hires his commonly because he cannot afford to own it; nor can he, in the long run, any better afford to hire.
If it is asserted that civilization is a real advance in the condition of man -- and I think that it is, though only the wise improve their advantages -- it must be shown that it has produced better dwellings without making them more costly; and the cost of a thing is the amount of what I will call life which is required to be exchanged for it, immediately or in the long run.
But hunger and wretchedness rise superior to fears in the long run.
In some States the Specimens are occasionally fed and suffered to exist for several years; but in the more temperate and better regulated regions, it is found in the long run more advantageous for the educational interests of the young, to dispense with food, and to renew the Specimens every month -- which is about the average duration of the foodless existence of the Criminal class.
He saw again all the incidents of the long run, not omitting the delay caused by hose-carts and a hook-and-ladder running to a cross- town fire, during which time he and Clancey had joked Jaffers over the dates with various fictitious damsels out of which he had been cheated by the night's extra work.
But in the long run their racial defects proved fatal; they were unable to combine in permanent and steady union, and tribe by tribe the newcomers drove them slowly back; until early in the seventh century the Anglo-Saxons were in possession of nearly all of what is now England, the exceptions being the regions all along the west coast, including what has ever since been, known as Wales.
The logic behind the recommendation is that you won't be able to do the speed work if you take too long to recover from the long run because you started out too quickly.
That the ground and staying trip are likewise in his favour adds further credence to what is a pretty impregnable case for the Long Run defence.
IN the Long Run today's Betfair Chase favourite should be the horse to follow.
The Long Run camp is confident, but Kauto Star's trainer Paul Nicholls is not about to back down as he champions his challenger's claims of writing another dramatic chapter into an already extraordinary career.
The long run is by far the most important ingredient in marathon training, and runners must go into it healthy and well rested.
While you may lower your monthly payments, in many cases, you're stretching the debt out over 30 years, and you may end up paying more in interest in the long run.
Bush finished with 110 yards rushing on 14 carries, but 65 of those yards came on the long run in the fourth quarter.
So any cleaning tank in the long run can harm your weapon or force you to send it to support for, disassembly and lubing.