A very exciting and appealing attraction, as at an amusement park. The term comes from Disneyland's former use of lettered tickets for rides, the most popular of which were typically designated on "E" tickets. Radiator Springs Racers is an E-ticket ride for sure—so fun and with such an immersive backdrop! It's like you've been transported to a different place entirely!
See also: ride
Farlex Dictionary of Idioms. © 2015 Farlex, Inc, all rights reserved.