the best thing since sliced bread

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the best thing since sliced bread

A humorous and hyperbolic statement indicating one's belief that something is excellent, especially something new and innovative. These waterproof jeans are the best thing since sliced bread. I don't have to worry about getting soaked!
See also: bread, since, slice, thing

the best thing since sliced bread

If someone thinks that something is the best thing since sliced bread, they think it is very good. When your programme first started I thought it was the best thing since sliced bread. Note: You can also say that something is the greatest thing since sliced bread. The new mill was the greatest thing since sliced bread and nobody was thinking about environmental issues. Note: These expressions are often used to show that you think that the person's opinion is wrong or foolish.
See also: bread, since, slice, thing

the best (or greatest) thing since sliced bread

a notable new idea, person, or thing (used to express real or ironic appreciation). informal
This phrase alludes to the mid 20th-century advertising promotions for packed, pre-sliced loaves.
See also: bread, since, slice, thing

the best thing since sliced ˈbread

(informal, spoken) if you say that something is the best thing since sliced bread, you think it is extremely good, interesting, etc: My father doesn’t like him very much, but my mother thinks he’s the best thing since sliced bread!
See also: bread, since, slice, thing

sliced bread

The last best thing. An American inventor named Otto Rohwedder devised a machine that sliced a loaf of bread into individual slices. First sold in 1928, it was touted as “the greatest forward step in the baking industry since bread was wrapped,” which led to popular phrase “the best thing since sliced bread.” All of which raises the question, what did people say before “sliced bread”? “The best thing since indoor plumbing” was one phrase. And before that?—“since powdered wigs?” “Since moveable type?” “Since fire?”
See also: bread, slice
References in periodicals archive ?
When I first saw the uniform, I said, "This is the best thing since sliced bread." There are stories and anecdotes from soldiers and airman.
Is the Internet really the "best thing since sliced bread"?
"I still look sexy at 60 and my husband thinks so too -- he reckons I'm the best thing since sliced bread," she said ahead of her birthday next month.
He has convinced me that leaving the EU will result in prosperity for the UK that will last a thousand years and that leaving the biggest trade bloc to which most of our exports go to try to negotiate deals with the rest of the world is the best thing since sliced bread.
So how come the nuclear industry and its political cheerleaders have been telling Joe Public for so many years that it's the best thing since sliced bread? Hitachi the organ grinder has said - no investment, no Wylfa.
"When you're winning games of football, you're the best thing since sliced bread.
MY SHOUT Rex Makin the liverpool lawman is makin his point METRO Mayors for city regions have been declared by George Osborne in a way that makes them sound like the best thing since sliced bread.
"He's getting criticism this season but last season he was the best thing since sliced bread.
One minute Gus is waving the white flag, and the next minute he's the best thing since sliced bread.
''But as we see, week in, week out, everyone was talking Spurs up last week as the best thing since sliced bread and then little old snottynosed Wolves turned up and rubbed salt in the wound.
PROMISING young rugby talent at Blackwood RFC have described their new tag rugby shorts as 'the best thing since sliced bread', thanks to Brace's Bakery.
To the apprentices the scheme is, "the best thing since sliced bread," because they are getting a good training and being paid for it.
AFTER hailing him as the best thing since sliced bread (which isn't that great really when you think about it) insisting: "whatever language you speak, whatever country you are from, you will recognise that he's special", Craig Bellamy added: "I don't want to put toomuch pressure on him."
It's not that Cope is the best thing since sliced bread. He's pretty good, but let's not go overboard just yet about last season's Challenge Tour starlet.