want

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Led nowhere By a strange non-person with no plan Whose name I can't pronounce, who disappears, Who wanters off forgotten and unfound, A child's bad dream, a mortal man's, Whose life has slipped away, as faith Can slip away from people as they age, Like a swan floating under a bridge On dark water at night, just The slightest streak of white, then nothing.
Retailers have the ability to send targeted messages to their Wanters, generating more sales