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the pink pound
(redirected from the pink dollar)

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the pink pound  (British) also the pink dollar (American)
the money that is spent by people who are homosexual (= attracted to people of their own sex) Further proof of the strength of the pink pound can be seen in Brighton, where there are numerous successful gay clubs.
See also: pink, pound


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“Chicago, frankly, is just now catching up to other cities who have been aggressively wooing the pink dollar,” Mark Theis, executive vice president of the Chicago Convention and Tourism Bureau, told the 'Chicago Tribune'.
Is the pull of the pink dollar too attractive to ignore?
Looking at the Australian context, Ewan Evans, for example, argues that the Pink Dollar creates a monolithic and exclusionary gay lifestyle that 'represents only a minoritised upper-middle class gay male .
 
 
 
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