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take (something) personally
To offended, upset, or negatively affected by something at a personal level; to consider something as being a direct, personal attack against oneself. Don't take his comments personally, he's that hard on everyone in the office. I know these comments are all from anonymous people on the internet that I'll never meet, but it's still hard not to take them personally.
take something personally
to interpret a remark as if it were mean or critical about oneself. Don't take it personally, but you really need a haircut. I want to tell you something, but please don't take it personally.