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sell short

   Also found in: Dictionary/thesaurus, Legal, Financial, Wikipedia 0.01 sec.
sell someone or something short
Fig. to underestimate someone or something; to fail to see the good qualities of someone or something. This is a very good restaurant. Don't sell it short. When you say that John isn't interested in music, you're selling him short. Did you know he plays the violin quite well?
See also: sell, short

sell somebody/something short
to not value someone or something as much as they deserve to be valued I'm fed up with people selling this country short. (often reflexive) 'Who'd employ me at my age?' 'Don't sell yourself short! You're intelligent and you've got loads of experience.'
See also: sell, short

sell somebody/something short
to not appreciate the qualities of someone or something as much as they deserve I think her presentation really sold Morocco short.
Usage notes: sometimes used in the form sell yourself short (not have reasonable confidence in your abilities): She doesn't succeed in interviews because she always sells herself short.
See also: sell, short


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Short Selling "; it means betting against the future success of a company To sell short you would borrow and sell shares of a company, you believe is doomed, at the present value with the hope that you will buy and return these shares in the future when the price is lower For those not familiar with the term, ?
Instead of buying call options, you could sell short put options thereby pocketing the entire amount you made on selling the put options if the stock should go up.
CAMRA, the Campaign for Real Ale, claimed it was the first time a brewery or pub group had admitted encouraging landlords to sell short measures.
 
 
 
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