seal of approval


Also found in: Dictionary, Thesaurus, Medical, Legal, Financial, Encyclopedia, Wikipedia.

seal of approval

a statement or action that shows a good opinion of something We can finalize the trip to China once we get Bernard's seal of approval. With the seal of approval of a government grant, arts organizations find it easier to raise funds.
Etymology: based on the literal meaning of seal of approval (an official mark showing that something has been accepted)
See also: approval, of, seal

seal of approval

An endorsement of something or someone, as in Our candidate doesn't have the governor's seal of approval, or The new management gave the old refund policy their seal of approval. This idiom was used, and perhaps invented, as an advertising gimmick of Good Housekeeping Magazine, which gave its so-called "seal of approval" to products it endorsed; the products' packaging in turn bore a small emblem attesting to this endorsement. The noun seal here is used in the same sense as in set one's seal on.
See also: approval, of, seal
References in periodicals archive ?
There are 833 clubs nationwide with mini and youth sections, and 490 have Seal of Approval Accreditation.
uk/buyaphoto ref:; JUBILANT: Young players at Blaydon Rugby Club celebrate their seal of approval.
The National Division Two club have become only the second set-up in Birmingham to obtain the the RFU's Seal of Approval certificate.
Centrum is one such company that doesn't have a seal of approval on its products.
The efficacy of these Internet seals of approval, however, has been questioned by the FTC because of both a lack of adoption by online firms and the failure of seal of approval programs to impact privacy practices.
For more information on the Good Housekeeping Seal of Approval, please visit: http://www.
TNPC's Seal of Approval is designed to guide parents in choosing products and services for their families.
The National Fibromyalgia Association (NFA) recently awarded O24 Fibromyalgia their first NFA Seal of Approval.
CRI, the industry authority on carpet and rug initiatives and products, recognized the rental and retail versions of Rug Doctor's machines, as well as an updated machine that will debut in 2011, with its new Platinum Seal of Approval in the Extractors and Deep-Cleaning Systems category.
The first product to be awarded the TwitterMoms Seal of Approval is the Quickie Microfiber Twist Mop, followed by Procter & Gamble's Ultra Concentrated Dawn dishwashing liquid.
Lynne Matallana, President of the National Fibromyalgia Association (NFA), was interviewed on Health Corner TV and O24 Fibromyalgia was highlighted as the first and only product to receive the NFA Seal of Approval.
FRISCO, Texas, May 10 /PRNewswire/ -- Sadler's Smokehouse, North America's leader in premium pit-smoked meats, has earned the official seal of approval from the Kansas City Barbeque Society (KCBS) for its brisket products.
Orahealth Corporation announced today that Today's Health & Wellness has given Cankermelts-GX the Tested and Recommended Seal of Approval of the National Health & Wellness Club.
The American Heart Association is initiating a national campaign involving their Seal of Approval.