hit rock bottom

(redirected from reach rock bottom)

hit rock bottom

The reach the lowest or worst point of a decline. I knew I had hit rock bottom when I missed my son's birthday party. That's when I knew I needed to get help. It's been falling in price for weeks, but I think the stock has finally hit rock bottom.
See also: bottom, hit, rock

hit rock bottom

or

reach rock bottom

COMMON
1. If something hits rock bottom or reaches rock bottom, it reaches an extremely low level where it cannot go any lower. The UK motor industry had one of its worst days yesterday as new car sales hit rock bottom. This is a good time to buy a house. Prices have reached rock-bottom in most areas. Note: You can also say that something is at rock bottom. Morale within the company was at rock bottom. Note: People often talk about rock-bottom prices, meaning extremely low prices. He has been buying property at rock-bottom prices.
2. If someone hits rock bottom or reaches rock bottom, they reach the point where they are so unhappy and without hope that they could not feel worse. When my girlfriend left me, I hit rock bottom. Sometimes you have to reach rock bottom before you can start to recover. Note: You can also say that someone is at rock bottom. She was at rock bottom. Her marriage was breaking up and so was she. Note: This expression comes from mining, and refers to the layer of rock that is reached once the supply of minerals being taken from the mine has been used up.
See also: bottom, hit, rock

hit/reach ˌrock ˈbottom

,

be at ˌrock ˈbottom

reach or be at the lowest point or level that is possible: Demand for new cars is at rock bottom. This month’s sales figures are the lowest in ten years.I really hit rock bottom after my marriage broke up. ▶ ˌrock-ˈbottom adj.: For rock-bottom prices, come to McArthur’s Furniture Store.
See also: bottom, hit, reach, rock
References in periodicals archive ?
All products reach rock bottom prices at different times of the year.
As you can see, it's not a great week for film releases - and with this terminally-tedious Thai turkey, we reach rock bottom.
Hayley also gets their families on board to give them a few home truths (mean spirited moans) - and once these individuals have been forced to reach rock bottom, that''s when The Jobmother sets about building them up again.
Hayley also gets their families on board to give them a few home truths and once they've been forced to reach rock bottom, The Jobmother sets about building them up again, and that means finding a job.
The low ratio of write downs indicates the crisis has yet to reach rock bottom and the consequential misery is likely to cast a further cloud over the business world, particularly small businesses.
We have been suffering a decline in prices for the last 18 months, and I think the old adage that you should buy when prices are falling and not when they reach rock bottom is proving true," he said.
A BBC spokesman said: "Sunshine is a heart-warming story about how, when you reach rock bottom, the only thing that matters are the people you love.
There's only one way out of this, and anyone with drug experience will tell you, the only way out is not sectioning them, not locking them up; at some point they are going to reach rock bottom, and at that point they will say, I don't want to do that any more.
It has been a long road to redemption for McKinley and he admits he had to reach rock bottom before climbing back up.
She graduates from the intensive 12-week programme today, determined never to reach rock bottom again.
The way the world's timber supply is decreasing, prices will never reach rock bottom.
Just this week I've heard several references to "Point RB" - the very moment when the housing market will reach rock bottom.
He said: "We have been suffering a decline in prices for the last 18 months, and I think the old adage that you should buy when prices are falling and not when they reach rock bottom is proving true.
Mary, 21, said she did nothing with her life for a year and Matt, 24, who had many jobs, had to reach rock bottom before he pulled himself up with help from youth charity Fairbridge in Cardiff.
She said yesterday: "When you reach rock bottom, it's a relief.