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press into service

   Also found in: Legal 0.01 sec.
press someone or something into service
to force someone or something to serve or function. I don't think you can press him into service just yet. He isn't trained. I think that in an emergency, we could press this machine into service.
See also: press, service

press somebody into service
to persuade or force someone to do something Murphy pressed his sister into service to do the research.
See also: press, service

press something into service

to use something for an unusual purpose A few buses and trucks were pressed into service, but the vast majority of refugees walked.
See also: press, service


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The campaign for the company's McCafe coffee lineup--cappuccinos, lattes, mochas, and the like--is expected to cost $100 million and to press into service virtually every medium imaginable, including TV, print, radio, billboards, the Web, giveaways with top prizes of $50,000, and, of course, Twitter.
 
 
 
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