play the gender card

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play the gender card

To dismiss or discredit an opinion, argument, position, action, decision, etc., as being the product of prejudice against one's gender. The candidate played the gender card as an explanation for why her polls were much lower recently, claiming that the media has been giving her less visibility than her male opponents simply because she is a woman. I hate it when casual misogynists try to brush off legitimate criticism by claiming that you're just "playing the gender card."
See also: card, gender, play
References in periodicals archive ?
Monica trenchantly notes about the feminist icon, who is playing the gender card on the trail this time around: "I find her impulse to blame the Woman -- not only me, but herself -- troubling.
SYDNEY - Australia's opposition on Wednesday accused Prime Minister Julia Gillard of playing the gender card amid continued speculation on her leadership ahead of the September federal election.
Now more than ever, marketers are playing the gender card by rolling out products geared just for guys or gals.
However, to ascribe their victories to their gender is unfair to the three candidates - and their campaign organizations - who laid out clear, substantive agendas and scrupulously avoided playing the gender card.