hide (one's) head in the sand

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hide (one's) head in the sand

To avoid, or try to avoid, a particular situation by pretending that it does not exist. The phrase refers to the common but mistaken belief that ostriches bury their heads in the sand when frightened, so as to avoid being seen. Lou, you can't hide your head in the sand about your health—please, make an appointment with your doctor and get that rash checked out! A: "How has Peter been handling the break-up?" B: "Oh, just hiding his head in the sand and ignoring his feelings."
See also: head, hide, sand

hide one's head in the sand

Also, bury one's head in the sand. Refuse to face something by pretending not to see it. For example, For years we have been hiding our heads in the sand, refusing to admit that the store is losing money , or When it comes to a family quarrel, Dean just buries his head in the sand. This expression, transferred to human behavior in the early 1600s, alludes to the belief that ostriches burrow in sand thinking they will not be seen because they cannot see. In fact, however, when they do this, they are consuming sand and gravel to aid their digestive system.
See also: head, hide, sand