gut factor

Like this video? Subscribe to our free daily email and get a new idiom video every day!

gut factor

The subjective, emotional element or dimension that influences a decision. All three candidates appear ideal for the position, so we'll have to rely on the gut factor when we make our choice.
See also: factor, gut
References in periodicals archive ?
82 (pack of 42), Boots - If you''re prone to stress and mild anxiety, Kalms Day tablets are designed to help reduce symptoms (suitable for over 18s only) GUT FACTOR Care Senna tablets, PS3.