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fall on hard times |
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fall on hard times to have difficulties because you suddenly do not have any money. Millions of workers fell on hard times during the great depression of the 1930s. fall on hard times to be in a very difficult period. When he fell on hard times, he worked for a while in a local store. Usage notes: usually used to describe a period in which someone has lost a job and has too little money |
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In it, the Carraclough family, who live in a Yorkshire, England, mining town, fall on hard times on the eve of World War II, forcing them to sell their beloved dog to the duke, who lives in a remote castle on the northern coast of Scotland. Every newsletter marketer knows a couple of lists she or he can't get, but newsletters get new management or are sold, and associations fall on hard times and may welcome some non-dues income. The book spells out how Kevin Roberts, CEO worldwide of Saatchi & Saatchi, achieved sustained sales growth after several mergers and downsizings caused the organization to fall on hard times. |
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