cutthroat prices

cutthroat prices

Extremely low prices (i.e., those that "cut the throats" of competitors by being impossible to beat). They gained a huge foothold in the market by offering decent mid-range smartphones at cutthroat prices.
See also: cutthroat, price
References in periodicals archive ?
This seems to offer global players new strategic opportunities, even if WOFES will still face challenges such as limited network coverage and cutthroat prices from local operators.
The tidal wave of the foreign steel being dumped into America at cutthroat prices must be stopped,'' George Becker, international president of the steel union, said.
Without a successful outcome, foreign producers will wait until demand and prices improve to again flood our markets with their cutthroat prices.
at cutthroat prices, customer orders are far from normal.